Combatting rising costs for your call centre
When your bottom line is shrinking, cost-cutting seems like the most obvious solution to counteract that. However, we all know that this often involves a compromise, usually affecting the [...]
Five Reasons Why You Should Use Customer Loyalty Programmes
Customer loyalty is the key that unlocks the door to increased revenue, profit, and long-term growth. With 75% of consumers saying they favour businesses that offer rewards and 77% saying they stay loyal to [...]
Press Release: The Super Marketing Group Launches Super Kids Club
London, UK, 7th of April 2022 – The Super Marketing Group, a leading supplier of loyalty marketing and subscription solutions, is pleased to announce the launch of its family membership product, [...]
Additional Revenue For Call Centres
For a free consultation about using The Super Marketing Group's products to drive additional revenue for your call centre and cost-neutralise your operations, we can offer advice and solutions. [...]
Increasing Call Centre Profit Margins
For a free consultation about using The Super Marketing Group's products to increase your call centre's profit margins, we can offer advice and solutions.
Calculating Your Customer Retention Rate (And Other Key Metrics!)
Any business that wants to find success and short-term and long-term security needs to keep a close eye on key metrics, including their customer retention rate (CRR). However, calculations [...]
Keeping Subscription Customers Happy
Creating a buzz around a service that drives subscription numbers is one thing; keeping subscription customers happy beyond the short term is an entirely different challenge. Moreover, the subscription [...]
Press Release: The Super Marketing Group Launches Super Travel Club
London, UK, 17th of December 2021 – The Super Marketing Group, a leading supplier of loyalty marketing and subscription solutions, is pleased to announce the launch of its travel membership product, Super [...]
Turning One-Time Seasonal Buyers Into Repeat Customers
With customer volumes increasing for Christmas, this is THE time for brands to make the most of the uplift in business and use the season as an opportunity to [...]